Joe vs Joe: When Outlaws Wild Out
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Joe vs Joe: When Outlaws Wild Out

ByFatima

Every archetype has a shadow side. The very traits that make an archetype powerful can become destructive when distorted or stripped of ethical foundation. The Queen, unchecked, becomes a tyrant. The Lover becomes obsessive. The Jester’s shadow version? A cruel provocateur who weaponises humour to wound. And the divine disruptor, that icon of radical freedom and resistance —…

What Is a Personal Brand (And Why It’s Not What You Think)
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What Is a Personal Brand (And Why It’s Not What You Think)

ByFatima

When most people hear personal brand, they picture a slick logo, a curated colour palette, or a polished LinkedIn banner. But the truth is, your personal brand is far simpler—and infinitely more powerful—than any of that. Your personal brand is how people experience you. It’s the impression that lingers after the meeting ends, the atmosphere…

Style Energy Decoded: Icons & Archetypes | Drew Barrymore
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Style Energy Decoded: Icons & Archetypes | Drew Barrymore

ByFatima

What makes Drew Barrymore so beloved – beyond the Hollywood lineage and talk show tears? At Poeticize Your Presence we decode the energetic signature beneath someone’s style. Drew’s Style Energy archetype blend is — the Jester, with strong undercurrents of both the Innocent and the Mystic. Primary Style Energy: The Jester Why? Drew leads with…

Celebrity Style Energy Roast: Nicole Kidman
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Celebrity Style Energy Roast: Nicole Kidman

ByFatima

Primary Style Energy: Mystic Haunting, cool, always slightly out of reach. Even her smile looks like it’s floating in fog. Secondary: Queen Nicole is extraordinarily elegant. When she steps into power, it’s silent but immense. You don’t see it coming — it just is. Undercurrent: Alchemist She’s transformed her look again and again — but…

The Outlaw / Rebel Style Energy Archetype.
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The Outlaw / Rebel Style Energy Archetype.

ByFatima

Often legendary.  Always unforgettable. Disruptive. Defiant. Unapologetically free. In the Poeticize Your Presence system, your Style Energy archetype is drawn  from Jungian archetypes and isn’t about what you wear — it’s about who you are. It’s the atmosphere you create, the mood you carry, the flavour that lingers after you’ve gone.  And when you dress…